
OPEN HUB
for Smart World
A digital experience space that transcends the boundaries between the real and virtual worlds has been completed at "OPEN HUB Park," a workplace that opened in Otemachi as the base of operations for NTT Communications' business co-creation program, "OPEN HUB for Smart World." LIL was responsible for the animation direction and CG production of "OPEN HUB Monoliths" at the entrance. Seven life-size displays are lined up around the entrance space. Linked to the entrance procedure system, personalized graphics generated from guests' initials, occupation, etc. are projected in an immersive manner, welcoming them as members of "OPEN HUB." The generated "OPEN HUB Personal Logo" becomes a symbol of communication that crosses the real and virtual worlds, changing depending on online and offline activities at "OPEN HUB."

YEAR | 2022
Client|NTT Communications
Planning / Production | Whatever
Strategy|KESIKI
Web| View Website
Animation Director: Daisuke Hashimoto
CG Producer: Ryota Izutsu / Kohei Miki
Motiongraphic Designer: Kojiro Kimura
Sound Designer: Kosuke Anamizu
Executive Creative Director: Masashi Kawamura
Creative Director: Kyosuke Taniguchi
Executive Producer:Yusuke Tominaga
Producer: Makoto Fukuchi / Atsuko Okada
Technical Director: Yuma Murakami / Ryusuke Izumida / Kazunari Takashima































